Your print shop should be your FIRST call on a project

Design Blog, Graphic Design

When I worked in a print shop, too many times I had seen clients take a lot of time to design a piece for print (or a whole campaign of items), only to not give the print shop enough time for printing, let alone pre-flighting, and then having issues crop up and their job printing late.

A print shop should be your FIRST call on a project.

Tips for an Effective Web Site

Design Blog, Web Design

As a graphic designer, I am constantly looking and evaluating anything design related that I come in contact with. From menus at the restaurant, other business’ business cards, web sites to even billboards as I drive, I can’t help but look at something and appreciate what is working, and critique what is not.

One that really gets me the most is web sites.

Designing an Effective Brochure

Design Blog, Graphic Design

Designing an effective brochure is not as easy as it may sound. Much thought must go into the brochure, such as; content, budget, setup, page layout and organization. Without the proper planning, all the effort you put into your brochure can be wasted and you will not receive the results that you expect. Good design, is not just a pretty brochure, but a brochure that has well thought out content, design and layout.